The Impact of Electronic Word of Mouth (e-WOM) on Product Sales

Authors

Jiaxin Jiang, The College of WoosterFollow

Advisor

Moledina, Amyaz

Department

Business Economics

Recommended Citation

Jiang, Jiaxin, "The Impact of Electronic Word of Mouth (e-WOM) on Product Sales" (2019). Senior Independent Study Theses. Paper 8453.
https://openworks.wooster.edu/independentstudy/8453

Publication Date

2019

Degree Granted

Bachelor of Arts

Document Type

Senior Independent Study Thesis