Abstract

This study examines how Mend Coffee and Goods, a small business, enacts Corporate Social Responsibility (CSR) through inclusive employment practices and a welcoming environment. The research focuses on understanding the experiences of employees with disabilities and how Mend’s business model promotes accessibility and social inclusion. Using qualitative research methods, including ethnographic observations and interviews, the study explores the ways Mend’s CSR practices create a sense of belonging and empowerment for employees and customers alike. Results show that Mend fosters a supportive workplace culture by providing meaningful employment opportunities to individuals with disabilities and emphasizing genuine interpersonal relationships. The findings highlight how small businesses can serve as models of implicit CSR by integrating social responsibility naturally into daily operations. This research underscores the importance of intentional design, thoughtful communication, and community engagement in fostering inclusivity and redefining business success. The study’s implications suggest that larger corporations could adopt similar practices to create more inclusive and socially responsible work environments.

Advisor

Tian, Zhenyu

Department

Communication Studies

Disciplines

Business and Corporate Communications | Disability Studies | Social and Behavioral Sciences

Publication Date

2025

Degree Granted

Bachelor of Arts

Document Type

Senior Independent Study Thesis

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