This study attempts to determine how Brazil’s real exports per-capita will be affected by hosting the 2014 FIFA World Cup and 2016 Summer Olympics. Rose & Spiegel (2012) conducted research on how exports of a mega-event host are affected before and after the hosting of the event. They believed that hosting these events is used as a signal by the host country to show that they are serious about becoming bigger players in international trade, which attracts more trade partners and increases exports. Our study focuses on if this signaling effect occurs in Brazil, and if it has twice the magnitude in Brazil’s case because there are two events being held. It also attempts to see how much of the signaling effect is caused by the infrastructure investments made in order to host the events. Results showed that the signaling effect did not show a statistically significant impact on real exports per-capita.
Woullard, Zachary J., "Sending Signals: Examining if Brazil Experiences Multiple Signaling Effects from Hosting the 2014 FIFA World Cup and 2016 Summer Olympics" (2016). Senior Independent Study Theses. Paper 7125.
Olympics, Signaling Effect, World Cup, Exports, International Trade
Bachelor of Arts
Senior Independent Study Thesis
© Copyright 2016 Zachary J. Woullard