Early Studies have shown that talk radio audiences are more alienated and less politically active then most people. For this reason talk show audiences weren't seen as politically significant. Recently, talk radio has had a resurgence. Talk shows such as the Rush Limbaugh show have begun to receive attention for their apparent political influence. Recent studies have shown that talk show audiences are now more politically active, younger and feel more politically self empowered then the average person. Talk show audiences are no longer insignificant. The question remains, how much effect do talk shows have on their audience's political attitudes? This paper tests the hypothesis that talk shows, in the form of the Rush Limbaugh Show, affect the formation of their audience's political attitudes. Through an experiment, the study shows that there is indeed an affect on political attitudes caused by talk show exposure.


Godek, Stephen


Political Science

Publication Date


Degree Granted

Bachelor of Arts

Document Type

Senior Independent Study Thesis

Available for download on Thursday, January 01, 2150

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© Copyright 1998 Patrick A. Kreider