Abstract
Comprehensive sexual education is a curriculum that incorporates many components of sexual health. The current study examined message framing of sexual health messages given to young women. This study looked at whether messages that focused on potential gains or losses would be more positively received among young women. Receptivity was measured by having participants evaluate the credibility of the source delivering the sexual health messages. Participants were also asked to answer questions regarding the level of communication with their mother regarding sexual health. Results showed that participants rated the source of gain-framed messages higher than the source of loss-framed messages. Participants who reported higher communication with their mothers reported the message source more positively when the message was loss-framed.
Advisor
Garcia, Amber
Department
Psychology
Recommended Citation
Nathanson, Sophie, "Let’s Talk About Sex: Sex Positivity and Message Framing Among Young Women" (2017). Senior Independent Study Theses. Paper 7639.
https://openworks.wooster.edu/independentstudy/7639
Disciplines
Health Psychology | Public Health Education and Promotion | Social Psychology | Women's Health
Keywords
Sexual Education, Message Framing, Adolescents, Women
Publication Date
2017
Degree Granted
Bachelor of Arts
Document Type
Senior Independent Study Thesis
© Copyright 2017 Sophie Nathanson