My I. S. is a rhetorical analysis using a generic criticism and symbolic interaction theory to find the visual and verbal advertising strategies of the top 5 supplement companies based on annual revenue. I chose to use advertisements in print magazines.
Breidigam, Matthew, "A Rhetorical Analysis: Using a Generic Criticism to Find the Visual and Verbal Advertising Strategies of the Top Five Supplement Companies in Print Magazines " (2012). Senior Independent Study Theses. Paper 5167.
Public Relations and Advertising
Bachelor of Arts
Senior Independent Study Thesis
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